Programming and Marketing

Study request

The project is a programming and marketing company that provides programming and digital marketing services. The company targets various institutions that produce goods and services and seek to promote them, such as companies, factories, complexes, commercial centers, schools, private hospitals, and other institutions that need digital marketing and programming.

Capital

rate of return

Recovery period Third year

Project Description

Project Description

The project is a programming and marketing company that provides programming and digital marketing services. The company targets various institutions that produce goods and services and seek to promote them, such as companies, factories, complexes, shopping centers, schools, private hospitals, and other institutions that need digital marketing and programming. The company works to exploit the expansion of the technology and communications sector and the population’s tendency to shop online, and thus the tendency of producers of services and products to turn to the Internet to market goods and services. The company is distinguished by a technical and administrative staff with high levels of experience and professionalism. The company provides training courses for employees to follow technological developments in the field and to identify emerging technical problems facing marketers or programmers.

Project services

Project services

  • Creating linguistic identity
  • Comprehensive marketing plan/study
  • Promotional plan including digital and promotional means
  • Digital Marketing Plan Only
  • Social media account management
  • Marketing campaigns
  • Motion graphics
  • Static infographic design
Why Mashroo3k ?

Why Mashroo3k ?

  • Mashroo3k has over 10 years of experience in preparing feasibility studies, conducting market research, and providing comprehensive consulting services.
  • Mashroo3k has offices in 7 international branches, located in Saudi Arabia, the UAE, Egypt, Qatar, Oman, Yemen, and Iraq, in addition to its agents in China, Singapore, and other countries.
    Having delivered over 7,000 feasibility studies, Mashroo3k has helped thousands of clients achieve their investment goals.
  • Mashroo3k’s services are accredited and trusted by all financial institutions and funding entities across the Middle East.
  • The company’s geographic reach spans 35 countries across all continents.
  • Mashroo3k holds membership in over 100 prestigious international organizations specializing in market research and business management.
  • Its team consists of 350 consultants with deep expertise in promising economic sectors, ensuring tailored solutions and strategies that meet clients’ needs.
  • Mashroo3k is partnered with more than 10,200 suppliers across 22 countries, providing logistical support for projects, including production lines, raw materials, machinery, and equipment.
  • With an extensive database, Mashroo3k enhances the accuracy of its forecasts and analyses, strengthening its risk management capabilities.
  • Project Features
  • Study Contents
  • Sector Indicator
  • The project as an investment opportunity
مؤشرات القطاع
  • Professional Website Design
  • Software and Application Design
  • Marketing and electronic advertising
  • Branding Design
  • Social media management
  • The presence of distinguished and experienced competencies
  • Flexibility in dealing and managing websites
  • Contracting and receiving the site online
  • Team and customer communication
Executive Summary
  • About the project
  • Financial Indicators
  • Rationale for the project
  • Government investment incentives in the project field
  • Target Markets
  • Project indicators and final results
Study of project services/products
  • Project description and all its products/services.
  • Project advantages and production requirements.
Market size study.
  • Understanding distribution channels.
  • Consumer behavior, preferences, and tendencies.
  • Competitors’ products or services, along with their strengths and weaknesses.
  • Market nature and its characteristics.
  • The demand size for the offered product or service.
  • The available share of the target market.
  • The optimal marketing strategy.
Risk assessment study.
  • Risk identification.
  • The impact of risks on the project.
  • Risk prevention methods.
Technical study
  • A detailed description of the project’s products, expected production capacity, and determination of investment costs.
  • Determining the required electricity and water capacity.
  • Determining the project’s labor requirements.
  • Determining the project’s requirements.
  • Calculating construction and building costs.
  • Calculating the total capital
  • Determining the annual operating costs.
  • Determining the amount of working capital.
Financial study.
  • Total investment costs required for the project.
  • Organizing cash flow statements, income statements, and the balance sheet for the first ten years of operation.
  • Determine the expected annual revenues of the project in light of the specified operational capacities
  • The optimal financing structure for the project in light of investors’ capabilities and financing conditions.
  • The project’s financial indicators and sensitivity analysis.
Organizational and administrative study.
  • Project workforce.
  • Organizational structure.
  • Job responsibilities.
المشروع كفرصة استثمارية
  • The service sector does not rely on raw materials or goods for sale; rather, its activities are centered around providing intangible services. Like this: Transportation services, hospitality services, healthcare services, and others. This sector is considered the main driver of major economies; for example, in the United States, the service sector accounts for 85% of the GDP. As for the service sector in Saudi Arabia, statistics and indicators confirm its contribution of about 48.02% to the GDP. This vital sector includes five main activities.
    Namely:

    • Wholesale and retail trade, restaurants, and hotels:

    The Gross Domestic Product (GDP) in Saudi Arabia reached 2,625,442 million SAR, with the “Wholesale and retail trade, restaurants, and hotels” sector contributing approximately 10.8% (284,579 million SAR).

    • Transport, storage, and communications services:

    Contributes approximately 6.6% (172,304 million SAR).

    • Financial, Insurance, Real Estate, and Business Services:

    The Financial, Insurance, Real Estate, and Business Services sector contributes approximately 6.4% (SAR 377,725 million) to the Gross Domestic Product (GDP).

    • Collective, social and personal services:

    This sector contributes approximately 2.5% (SAR 65,729 million) to the Gross Domestic Product (GDP).

    • Government services:

    It contributes 21.9% (SAR 576,089 million) to the Gross Domestic Product (GDP).

مؤشرات المشروع
  • The service sector is expected to contribute approximately 58% to Saudi Arabia’s GDP by 2026.

By sector



Capital (in millions)


rate of return