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Mashroo3k Feasibility Studies electronic sector Online supermarket app

Online supermarket app

Study request

Supermarket app is an online app that enables its users to buy their supermarket daily needs. It offers a wide range of items, including fruits, vegetables, dairy products, meat, poultry, grains, pasta, sweets, baked goods, beverages, as well as personal care products and household cleaning products. The app is featured by making shopping easy, as users can search for the products they need by category, or brand, or entering the product name directly. This app is an ideal option for saving users’ time and effort. It enables them to shop easily and conveniently, and it provides delivery service directly to their doorsteps, contributing to improving the daily shopping experience.

Capital

rate of return

Recovery period Second year

The advantages of the online supermarket app

The advantages of the online supermarket app

Supermarket app is an online app that enables its users to buy their supermarket daily needs. It offers a wide range of items, including fruits, vegetables, dairy products, meat, poultry, grains, pasta, sweets, baked goods, beverages, as well as personal care products and household cleaning products.

The app is featured by making shopping easy, as users can search for the products they need by category, or brand, or entering the product name directly. This app is an ideal option for saving users’ time and effort. It enables them to shop easily and conveniently, and it provides delivery service directly to their doorsteps, contributing to improving the daily shopping experience.

Mashroo3k for Consulting Company is pleased to provide a feasibility study for an online supermarket app based on the latest international standards. Our services are characterized by methodology, comprehensiveness, connectivity, and the ability to anticipate the future due to our massive database that covers all the markets in the Middle East, as we have a team of consultants with extensive experience, competence, and professionalism.

The online supermarket app services

The online supermarket app services

  • Providing food items
  • Providing personal care and household cleaning products
Why Mashroo3k ?

Why Mashroo3k ?

  • Mashroo3k has over 10 years of experience in preparing feasibility studies, conducting market research, and providing comprehensive consulting services.
  • Mashroo3k has offices in 7 international branches, located in Saudi Arabia, the UAE, Egypt, Qatar, Oman, Yemen, and Iraq, in addition to its agents in China, Singapore, and other countries.
    Having delivered over 7,000 feasibility studies, Mashroo3k has helped thousands of clients achieve their investment goals.
  • Mashroo3k’s services are accredited and trusted by all financial institutions and funding entities across the Middle East.
  • The company’s geographic reach spans 35 countries across all continents.
  • Mashroo3k holds membership in over 100 prestigious international organizations specializing in market research and business management.
  • Its team consists of 350 consultants with deep expertise in promising economic sectors, ensuring tailored solutions and strategies that meet clients’ needs.
  • Mashroo3k is partnered with more than 10,200 suppliers across 22 countries, providing logistical support for projects, including production lines, raw materials, machinery, and equipment.
  • With an extensive database, Mashroo3k enhances the accuracy of its forecasts and analyses, strengthening its risk management capabilities.
  • Project Features
  • Study Contents
  • Sector Indicator
  • The project as an investment opportunity
مؤشرات القطاع
  • Providing offers and discounts on the app.
  • Free delivery service.
  • Customer service 24/7.
  • Compatible with Android and iOS.
  • Available in Arabic and English.
  • The application interface is designed in a user-friendly and distinctive style.
  • The Ease of payment whether in cash or online.
  • Using safe methods to preserve products during shipping to customers

Executive Summary

  • Project Overview
  • Financial indicators
  • Project justification
  • Government investment incentives for the project
  • Target markets
  • Final indicators and outcomes of the project

Project Service/Product Study

  • Description of the project and all its services/products
  • Project advantages and production requirements

Market Size Study

  • Familiarity with distribution channels
  • Consumers’ behavior, desires, and habits
  • Competitors’ products or services and their strengths and weaknesses
  • The nature and attributes of the market
  • The size of the demand for a product or service
  • The available share of the target market
  • The optimal method of marketing

Study of Risks

  • Identifying the risks
  • Risks’ impact on the project
  • Methods of risk prevention

Technical Study

  • A detailed description of the project’s products, the expected production capacity, and identifying investment costs
  • Identifying the size of electrical and water power
  • Identifying the project’s employment
  • Identifying the project’s requirements
  • Estimating construction costs
  • Estimating the total capital
  • Estimating annual operating costs
  • Estimating the amount of operating capital

Financial Study

  • The total required investment costs of the project
  • Structuring the income statement, cash flow statement, and balance sheet of the first ten years of operation
  • Estimating the expected annual revenues of the project in light of the identified operating capacities
  • The optimal funding structure of the project in light of the investors’ capabilities and funding terms
  • The project financial indicators and sensitivity analysis

Regulatory and Administrative Study

  • The project workforce
  • Regulatory structure
  • Job duties
المشروع كفرصة استثمارية

The e-commerce sector is one of the emerging modern sectors in Saudi Arabia, witnessing remarkable growth in recent years, especially after the announcement of the National Transformation Programs and the launch of Vision 2030. Undoubtedly, e-commerce has become one of the main drivers of the global economy in general and the Saudi economy in particular. The Kingdom is the largest market for this sector in the Middle East, with an internet usage rate of 95.7%. Electronic payments for the retail sector and individuals accounted for 36% of all payment operations, including cash (as of the end of July 2020). As Mashroo3k Economic Consulting and Market Research encourages its clients to invest in this vital sector, it would like to present the most important available information and statistics as follows:

  • In 2019, the Kingdom ranked ninth in the field of improving e-commerce growth among Asian countries.
  • The Kingdom ranked 49th in the United Nations E-commerce Index in 2019, after ranking 52nd in 2018.
  • $4.930 billion is the total actual revenue of e-commerce in the Kingdom of Saudi Arabia for the year 2019. This large number is divided as follows:
  • Electronics and media $1.580 billion.
  • Fashion $1.628 billion.
  • Food and personal care $973.7 million.
  • Toys, Hobbies & DIY $513.9M.
  • Furniture and home appliances $234 million.
مؤشرات المشروع

Mashroo3k Economic Consultancy has provided key indicators for its clients to help investors and entrepreneurs launch their e-commerce projects based on reliable data and figures. The company views the e-commerce sector as promising due to the rising consumer demand and the high percentage of young people using the internet and smartphones, making this sector and its projects a significant investment opportunity in Saudi Arabia.

It is expected that global e-commerce revenues will reach $8,290 billion in 2024. In 2019, the number of internet users engaging in e-commerce (buying or selling) in Saudi Arabia reached 23.7 million and is projected to increase by 42% to 33.6 million users.

Clothing, footwear, and sports goods are the most purchased items online, accounting for 67% of total e-commerce sales. Cosmetics come second at 25.9%, followed by books and magazines at 24%, and IT services at 16%. Other products share the remaining percentage.

The COVID-19 pandemic led to a 12.4% increase in the number of e-stores in Saudi Arabia, rising from 25,501 stores in Q4 2019 to 28,676 stores by mid-2020.

 

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