Frozen fish outlet

Study request

There is a very strong growing demand for additional supplies of seafood products which, as in many countries, has given impetus to increased supplies to local fish markets.

Capital

rate of return

Recovery period Third year

Project Description

Project Description

There is a very strong growing demand for additional supplies of seafood products which as in many countries has given impetus to increased supplies to local fish markets. This trend is expanding not only in the GCC countries but all over the world. All indications are that this development in the growing demand for seafood commodities has no chance of abating especially in the GCC countries and is expected to increase in the coming years. <Many markets have reported an increase in demand for frozen and pre-packaged seafood, due to the significant increase in meat and poultry prices. Many experts also point out that frozen fish contains a higher level of nutrients compared to fresh fish. When fish is caught in the sea, it is processed and frozen immediately, at a temperature of -40 degrees Celsius within a few hours. This procedure reduces natural oxidation, preserves freshness, prevents microbial growth and loss of nutrients. In fact, this product offers several times higher nutritional quality than fresh fish that can be found in the markets. The freezing technology also allows for the consumption of seasonal fish throughout the year at great prices and with healthy nutrition for the whole family. <This project may be one of the projects that provide huge profits throughout the year, as it is characterized by being one of the projects with a fast capital cycle, due to its multiple branches, and following the best modern freezing techniques and providing the appropriate place, with the presence of a highly efficient work team capable of adhering to international standards to preserve such products during preparation and presentation, and the project targets many sectors such as hotels, restaurants, and retailers.

Project Products

Project Products

  • Tuna steak
  • Dirk Steak
  • Steak meat
  • Hadas Steak
  • Queen Fish (Trail) Steak
  • Steak Greed
  • Amber Steak
  • I want it complete
  • Dirk steak fillet
  • tuna steak fillet
  • Amber steak fillet
Why Mashroo3k ?

Why Mashroo3k ?

  • Mashroo3k has over 11 years of experience in preparing feasibility studies, conducting market research, and providing comprehensive consulting services.
  • Mashroo3k has offices in 7 international branches, located in Saudi Arabia, the UAE, Egypt, Qatar, Oman, Yemen, and Iraq, in addition to its agents in China, Singapore, and other countries.
    Having delivered over 7,000 feasibility studies, Mashroo3k has helped thousands of clients achieve their investment goals.
  • Mashroo3k’s services are accredited and trusted by all financial institutions and funding entities across the Middle East.
  • The company’s geographic reach spans 35 countries across all continents.
  • Mashroo3k holds membership in over 100 prestigious international organizations specializing in market research and business management.
  • Its team consists of 350 consultants with deep expertise in promising economic sectors, ensuring tailored solutions and strategies that meet clients’ needs.
  • Mashroo3k is partnered with more than 10,200 suppliers across 22 countries, providing logistical support for projects, including production lines, raw materials, machinery, and equipment.
  • With an extensive database, Mashroo3k enhances the accuracy of its forecasts and analyses, strengthening its risk management capabilities.
  • Project features
  • Study contents
  • Sector indicators
  • The project is an investment opportunity
مؤشرات القطاع
  • Attention to the quality of frozen products
  • Easy daily observation of fish
  • Reducing pressure on sales rings
  • Having a highly efficient team
  • Supervising management with precision and discipline in work
  • Taking care of the cleanliness of the place and the surrounding environment
  • Use of high technology in operation and follow-up
  • Commitment to maintaining the quality of products during preparation and delivery

Executive Summary

  • About the project
  • Financial Indicators
  • Rationale for the project
  • Government investment incentives in the project field
  • Target Markets
  • Project indicators and final results

Study of project services/products

  • Project description and all its products/services.
  • Project advantages and production requirements.

Market size study.

  • Understanding distribution channels.
  • Consumer behavior, preferences, and tendencies.
  • Competitors’ products or services, along with their strengths and weaknesses.
  • Market nature and its characteristics.
  • The demand size for the offered product or service.
  • The available share of the target market.
  • The optimal marketing strategy.

Risk assessment study.

  • Risk identification.
  • The impact of risks on the project.
  • Risk prevention methods.

Technical study

  • A detailed description of the project’s products, expected production capacity, and determination of investment costs.
  • Determining the required electricity and water capacity.
  • Determining the project’s labor requirements.
  • Determining the project’s requirements.
  • Calculating construction and building costs.
  • Calculating the total capital
  • Determining the annual operating costs.
  • Determining the amount of working capital.

Financial study.

  • Total investment costs required for the project.
  • Organizing cash flow statements, income statements, and the balance sheet for the first ten years of operation.
  • Determine the expected annual revenues of the project in light of the specified operational capacities
  • The optimal financing structure for the project in light of investors’ capabilities and financing conditions.
  • The project’s financial indicators and sensitivity analysis.

Organizational and administrative study.

  • Project workforce.
  • Organizational structure.
  • Job responsibilities.
المشروع كفرصة استثمارية

The GCC countries comprise only 0.7% of the world’s population; however, they account for 3% of global spending on processed food and beverages, amounting to $102 billion out of a total of $3.4 trillion. This indicates a high per capita food consumption in the region, exceeding the global average.
This is not surprising when we take a closer look; the population of the GCC countries now exceeds 58 million, with approximately 56.3% of them falling within the age group of 25 to 54 years. This vital and youthful demographic forms the backbone of the food industry market, being the most dynamic compared to other age groups.
Saudi Arabia alone accounts for around 59.7% of the total GCC population and holds over 53% of the region’s food and beverage market share. Given this, “Mashro3ak” has decided to present key indicators of this vital market in the Kingdom, based on the latest available statistics.

  • until the end of the second quarter of 2021. The number of food product manufacturing factories was estimated at approximately 916, with an additional 249 factories under construction. As for beverage manufacturing factories, there were 209 operational factories, while 71 were still under construction.
  • The number of food product manufacturing factories represents 11.1% of the total operational and productive factories (8,258 factories) in the Kingdom, while beverage manufacturing factories account for 2.5% of the total number of factories.
  • The food and beverage market in Saudi Arabia was estimated to be worth approximately 168.8 billion SAR.
  • By the end of 2021, the consumption of food products in Saudi Arabia reached 221 billion SAR, reflecting a 6% growth rate.
  • According to global reports, the food consumption value in Saudi Arabia is estimated at $70 billion, which accounts for 60% of the total food consumption in the Gulf region.
  • The fast food market in Saudi Arabia is expected to reach $4.5 billion over the next three years.
مؤشرات المشروع
  • The organic, healthy, and specialty food market in Saudi Arabia reached $27 billion, while the halal food market was valued at $6 billion.
  • Saudi Arabia’s food and beverage imports are estimated at approximately $14.5 billion annually.
  • In 2020. The operating expenses for food and beverage service activities were estimated at 34,032.10 million SAR, compared to 30,069.23 million SAR in 2018.
  • The operating revenues for food and beverage service activities were estimated at 61,557.77 million SAR in 2020, compared to 54,866.87 million SAR in 2018.
  • The operating expenses for food and beverage service activities are expected to reach 52,489.34 million SAR by 2027, while the operating revenues for the same sector are projected to reach 92,084.64 million SAR.
  • The total expected operating revenues for the food product manufacturing industry in Saudi Arabia by 2027 are estimated to reach 128,540.57 million SAR.

By sector



Capital (in millions)


rate of return