Vegetable and fruit center

Study request

The project is a European-style vegetable market where all kinds of organic and regular vegetables and fruits are sold, in addition to agricultural products such as (dates, honey, thyme, olive oil, and some diet products, etc.)

Capital

rate of return

Recovery period Second year

Project Description

The project is a European-style vegetable market that sells all types of organic and conventional vegetables and fruits, in addition to agricultural products such as dates, honey, thyme, olive oil, and some diet products, as well as fresh juices, light healthy sandwiches, and fruit baskets. The project aims to stand out among its competitors in the vegetable and fruit retail sector through the presentation and preparation of products, the types of products offered, and the sales methods, whether through direct sales or online. The project targets individuals, families, and restaurants by supplying them with the necessary fruits and vegetables.

Project services

Regular and organic vegetables
Natural and Organic Fruits
Fresh juice corner
Diet Products Corner
Authorities
Sandwiches

Why Mashroo3k ?

Mashroo3k has over 10 years of experience in preparing feasibility studies, conducting market research, and providing comprehensive consulting services.
Mashroo3k has offices in 7 international branches, located in Saudi Arabia, the UAE, Egypt, Qatar, Oman, Yemen, and Iraq, in addition to its agents in China, Singapore, and other countries.
Having delivered over 7,000 feasibility studies, Mashroo3k has helped thousands of clients achieve their investment goals.
Mashroo3k’s services are accredited and trusted by all financial institutions and funding entities across the Middle East.
The company’s geographic reach spans 35 countries across all continents.
Mashroo3k holds membership in over 100 prestigious international organizations specializing in market research and business management.
Its team consists of 350 consultants with deep expertise in promising economic sectors, ensuring tailored solutions and strategies that meet clients’ needs.
Mashroo3k is partnered with more than 10,200 suppliers across 22 countries, providing logistical support for projects, including production lines, raw materials, machinery, and equipment.
With an extensive database, Mashroo3k enhances the accuracy of its forecasts and analyses, strengthening its risk management capabilities.

Diversity and distinction of products at the center
Attention to the quality of vegetables and fruits
Having a highly efficient team
Supervising management with precision and discipline in work
Use of high technology in operation and follow-up
Provide a free mobile application for delivering orders
Presenting the fruits and vegetables ring in a new, unique and clean way.
Providing membership cards that allow its customers to benefit from the value of their purchases
Taking care of the general cleaning of the center and the surrounding environment
Commitment to maintaining the quality of products during preparation and delivery

Executive Summary

About the project
Financial Indicators
Rationale for the project
Government investment incentives in the project field
Target Markets
Project indicators and final results

Study of project services/products

Project description and all its products/services.
Project advantages and production requirements.

Market size study.

Understanding distribution channels.
Consumer behavior, preferences, and tendencies.
Competitors’ products or services, along with their strengths and weaknesses.
Market nature and its characteristics.
The demand size for the offered product or service.
The available share of the target market.
The optimal marketing strategy.

Risk assessment study.

Risk identification.
The impact of risks on the project.
Risk prevention methods.

Technical study

A detailed description of the project’s products, expected production capacity, and determination of investment costs.
Determining the required electricity and water capacity.
Determining the project’s labor requirements.
Determining the project’s requirements.
Calculating construction and building costs.
Calculating the total capital
Determining the annual operating costs.
Determining the amount of working capital.

Financial study.

Total investment costs required for the project.
Organizing cash flow statements, income statements, and the balance sheet for the first ten years of operation.
Determine the expected annual revenues of the project in light of the specified operational capacities
The optimal financing structure for the project in light of investors’ capabilities and financing conditions.
The project’s financial indicators and sensitivity analysis.

Organizational and administrative study.

Project workforce.
Organizational structure.
Job responsibilities.

The service sector does not depend in essence on raw materials or goods and their sale, but rather its activities are based on providing intangible things. Like this: Transportation services, hospitality services, healthcare services, and others. This sector is considered the main driver of major economies; for example, in the United States, the service sector accounts for 85% of the GDP. As for the service sector in Saudi Arabia, statistics and indicators confirm its contribution of about 48.02% to the GDP. This vital sector includes five main activities. Namely:
- Wholesale, retail, restaurants and hotels:
Saudi Arabia’s GDP amounted to SAR 2,625,442 million. The “wholesale and retail trade, restaurants and hotels” activity contributed about 10.8% (SAR 284,579 million) to this GDP.
- Transportation, storage and communication services:
The “Transport, Storage and Communications” activity contributes about 6.6% (172,304 million riyals).
- Financial, insurance, real estate and business services:
The financial, insurance, real estate and business services sector contributes about 6.4% (SAR 377,725 million) to GDP.
- Collective, social and personal services:
This activity contributes about 2.5% (65,729 million riyals) to the GDP.
- Government services:
Its contribution to the GDP is 21.9% (576,089 million riyals).

The service sector is expected to contribute approximately 58% to Saudi Arabia’s GDP by 2026.